by Terry Diamond
This past week the CW had their huge four night crossover event. Crossing over all of their DC T.V. shows turned out to be a huge ratings success. CW/DC have been crossing over the shows on the network ever since the debut of the Flash in 2014, but never to this magnitude. For CW’s fan service of a four night crossover (where we saw heroes pitted against each other and aliens), the network received a reward of a krypton like explosion in ratings. No matter your view on each episode, what cannot be denied are the huge jump in ratings for each of the shows. Not everyone who tuned in for the crossover event will return for the following episodes, but keeping even a fraction of those viewer would be a continued victory. DC’S four night crossover had as many flaws as easter eggs, but it is their effort that is to be commended. So the question is; why is Marvel/ABC/Netflix not giving fans the same reason to rush to the T.V, sets?
Now Agents Of Shield has tried its hardest in the name of fan servicing, appearances from Samuel L. Jackson, references to the larger MCU, and this year a story arc that includes Ghost Rider. However it seems Marvel/ABC is missing out on a huge ratings grab by not having a crossover event with the majorly successful Marvel/Netflix Defenders series. We will most likely never see the likes of Robert Downey Jr, or Chris Evans jump over to AOS, but I could easily imagine the Netflix & ABC stars popping up on the others shows. The results could be a cross platform mega success, with Netflix viewers jumping to ABC, and Netflix getting a subscription bump from network viewers discovering characters like Jessica Jones, Luke Cage, Iron Fist, The Punisher, and Daredevil for the first time on the small screen. What do you all think, would you want to see a AOS/Defenders crossover? Is Marvel T.V. dropping the ball by not bringing these shows together?
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