Comic-Con International: Does it still deserve to be called a Comic-Con?

After reading an article in today's New York Times about the changing state of Comic-Con International (or San Diego Comic-Con, whichever), it got me thinking about a big question:

Does the convention even DESERVE to be called a 'comic book convention' anymore?

Let's face it, in the past decade the convention's evolved way beyond the original intent of its founders in 1970. Movie and television studios tend to dominate more space in the convention and command more audience attendance. Toy companies to a lesser extent do the same thing. The major traits of what make a comic book convention--artist alleys, dealer floors, guests in the form of comics professionals--now share space like a kid who recently gained a sibling. Sure, there are major ties between the two presences at this convention (some movies being showcased are based on comics also being showcased), but at the same time, with the added appearances by television shows, anime, science fiction, horror, and even fantasy novels, video games, and trading card games, why do they still call the convention a comic book convention if it's become THIS multifaceted?

It's for that particular reason why I feel that this convention should be renamed to reflect its newfound multipurpose status--instead of Comic-Con International, why not call it the more all-inclusive "Pop Culture-Con International"? There are already a ton of comic book conventions across the world that do live up to their moniker of 'comic-con', but why should the 'big San Diego convention' continue to be called something it no longer technically is?

In addition to the aforementioned multiple comic conventions, of course their is E3 for the electronics fans, PAX for the gamers, and every Star Trek convention you could possibly think of. But when it comes to the San Diego gathering, which effectively combines all three and more, does it need to be defined by one particular type of convention?

Think about it, people--perhaps it's time "Pop Culture-Con International" took hold and 'comic book convention' be taken by those gatherings that truly embrace the comic book medium.