This year we were shocked by Disney's acquisition of Marvel. But we didn't know that movements were going on right under our noses.
Variety's Diane Garrett has a case study on how the pact came about. Here's an excerpt:
"Disney's stealth buy of comic powerhouse Marvel galvanized Wall Street when it was unveiled in late summer. The $4 billion deal, negotiated during a particularly sluggish period for mergers and acquisitions, immediately sparked speculation about future media consolidation and stepped up pacts in general. But more than anything it solidified Disney CEO Bob Iger's status as a leading media deal maker.
Iger, who bought Pixar for $7.4 billion three years ago, inked a DreamWorks distribution deal in February, the same month he set the Marvel deal in motion. During a meeting with Marvel vice chair and exec VP David Maisel on Feb. 11, Iger casually mentioned his interest in buying the company. In early June, he mentioned it again, and Maisel duly notified CEO Isaac "Ike" Perlmutter, a formidable negotiator in his own right who had wrested control of Marvel from Ron Perelman and Carl Icahn in 1997 when the company was in bankruptcy. To read the whole article click
here
So that is that. We just hope this deals bring us great superhero movies! What say you?
-access out. Godspeed!
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